Google has found a way to boost user contributions for Google Maps by introducing the Google Local Guide.

This Google interface makes a lot of tis easy. It doesn't take long to build up points -- Google will list places you have been recently, notify you to answer questions about different places you have been, and encourage you to post photos of the spots they review. 

Users who review, add photos, answer questions or add unverified locations are rewarded with Google Points.

These contributors can improve their levels and rankings among the Google Local Guide community simply by posting this information.

Each level also allows the user to qualify for different events and activities within the Local Guide Community.

Essentially, Google is aiming to bring together travelers who are happy to share their enthusiasm through online reviews and visual content.

Thanks to this user-generated content, Google wants to not only to enrich Maps, where you can already contribute by adding information on locations, but develop a network of passionate travelers looking for unusual and authentic local experiences.

Don't ever forget that Big G is able to track your position and movements thanks to any smartphone, using the data it gathers to improve its location-based services. 

Google understands well the power of online reviews. With an online review system in Local Guides, Google positions himself as competitor to Yelp Elite and TripAdvisor.

Local Guides will also surely aim to contribute to the development of Google Trips, which is based on the same localized data and user information.

The Local Guides program is for people. Contributions from organizations, brands or companies do not count towards the Local Guides program and offenders may be removed from the program.

        Requesting Local Guides is strictly prohibited.

Google My Business is a free and easy-to-use tool for companies and organizations to manage their online presence on Google, including Search and Maps. To help your customers find your company and tell their story, verify and edit your company's information.

Creating and optimizing a Google My Business profile is crucial to success of any business -- particularly local business wit brick and mortar locations. With Google Local Guide, businesses can benefit from crowd sourced material, like photos and reviews, for their profile and ultimately improve their bottom line.